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14th Annual Veteran & Small Business Trade Show

Thursday, October 16, 2025

Starts at 9:00am PST
14075 Frederick St., Moreno Valley, CA 92553

Register  Sponsor

Free to all Attendees (IN-PERSON EVENT)


AGENDA

Quick Jump: Color Guard | Opening Ceremony | Panel 1 | Keynote Speaker | Panel 2 | Panel 3

DGS Sessions: 9:00AM - 12:00PM 1 on 1 CAL EProcure Clinic | On-Site Certification 

9:00 - Color Guard



9:10 - Opening Ceremony


The Next 50 Years of the 100 Year Plan


EMCEE
Dr. James Cooley

President & CEO
JC Cooley Innovation Solutions, LLC


Elena Baca-Santa Cruz

Mayor Pro Tem
District 1 - City Council
City of Moreno Valley

Scilla Andreen

Scilla Andreen

CEO
Impactful Networks


Elias Hernandez

Associate Administrator
Office of Veterans Business Development



DGS SESSIONS START: 
9AM - NOON

Department of General Services (DGS) Hosts:


10:00am - Panel 1


Humanities Relationship with AI

Sheila Higgins

Moderator

Sheilla Higgins

Producer


Scilla Andreen
CEO
Impactful Networks
 


Lisa Garcia
Lisa L Garcia Consulting 


Keshawn Cupid
Leadership Missionary | Humanitarian | Author Driving AI Innovation in Government Contracting
Modern Kaizen


12:30pm - Keynote Speaker - Jeffrey Rosales

Jeffrey Rosales

Jeffrey Rosales

Founder and CEO of Moneda®

Jeffrey Rosales was born in East Los Angeles, but raised in Fresno, CA. He is the son of an immigrant who worked as a Bracero all over America.

He joined the Marine Corps in 2007 and deployed multiple times in support of both Operation Iraqi Freedom and Operation Enduring Freedom.

In Industry, his experience extends to over a decade with roles in leadership, acquisitions, procurement, strategy and business operations . He has served organizations of all sizes from Startup to Fortune 500 with billion dollar portfolios across markets and geographies.

His portfolio also includes roles chairing boards of Veteran Business Resources Groups, Advising Veteran Non-Profits and also as a Founder of multiple ventures focused on Media, Small Business and Technology.

He is passionate about giving Veterans a voice to share their stories, overcome their challenges and is a huge advocate for finding them opportunities from economic development to mental health.

He is a man of faith and community leader who brings people together, fosters collaboration, and inspires others to take action. His commitment to service, both in uniform and as a civilian, continues to make a profound impact on the lives of veterans and the broader community.

He holds a Bachelor of Science in Business Administration from California State University San Marcos


1:00pm - Panel 2


LEARNING THE ROPES
Navigating the Business Landscape


Moderator

William Osgood

Founder & Team Leader
Supply Chain Management




Sheri Painter
Founder
Birds Eye Aerial Drones (BEAD)
(SDVOSB)


Jay Bartlett
CEO
Cozaint Corporation



2:00pm - Panel 3


Learning the Ropes Navigating Government Procurement Landscape

EMCEE
Dr. James Cooley

President & CEO
JC Cooley Innovation Solutions, LLC




Demeshia Swanson

Business Outreach Liaison
Office of Small Business and DVBE Services
Department of General Services

Jeannette Correa

Business Outreach and Community Engagement
Metropolitan Water District of Southern California  


Larry Stubblefield 

Deputy Associate Administrator
Office of Government Contracting and Business Development




Visit the Cal eProcure Clinic to receive a personal review of your certification profile. Ensure your profile is well positioned to find state of California contracting opportunities and receive solicitations. Get additional help finding contract opportunities and more on Cal eProcure.

Requirements: Bring your own laptop computer or tablet and your Cal eProcure login information.


Watch the 3-part series on demand at OPPS4VETS.com/VETS to prepare for your one-on-one clinic with the instructor!

    1. How to do Business with the State of California 
    2. I'm Certified, Now What?
    3. Contracting with California State Government



Register Now!

Seats are limited for each session and walk-ups may be turned away

Clinic Times:

Session 1: 0900-0930
Session 2: 1000-1030
Session 3: 1100-1130
Session 4: 1300-1330
Session 5: 1400-1430
Session 6: 1500-1530

Presented By:


Breakout Sessions

DGS On-Site DVBE/SB Certification


Julio Rodriguez Medina
Certification Officer


Michael Barraza
Certification Officer


Tonii Alejandrez
Certification Officer


Marta Carrera
Certification Branch Manager

Empowering Veteran Entrepreneurs

Honoring the Past, Building the Future

100-Year Plan Launched September 27, 2022

"A hundred Years from now it will not matter what my bank account was, the sort of car I drove... but the world may be different because I was important in the life of a child..."



The 14th Annual Veteran & Small Business Tradeshow


Thursday, October 16, 2025

Starts at 9:00am PST
14075 Frederick St., Moreno Valley, CA 92553

Register  Sponsor

Free to all Attendees (IN-PERSON EVENT)

Platinum Sponsor

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Bronze Sponsors



 


Community Sponsors

   

America's #1 Choice Veteran Business Owners Verified with VA VIP (Vendor Information Pages)

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